Face-to-face surveys combine a structured questionnaire with direct contact. Interviewers can explain a question, notice when clarification is needed and record answers consistently.
This quantitative method is useful when the setting matters or when respondents are easier to reach in person. A conversation at the right place and time can also add valuable context to the answers.
How we conduct in-person surveys
- 01
Structured interviews
A predefined questionnaire gives every respondent the same core questions and makes results easier to compare.
- 02
At the point of experience
We can speak with customers at stores, branches and other locations where they encounter a product or service.
- 03
Flexible data capture
Interviewers can record responses on paper or through a digital questionnaire, depending on the project.
Reliable answers with useful context
Direct contact helps interviewers clarify wording and complete the questionnaire accurately. We design the approach around the audience and location, so the resulting data can support practical decisions.